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9780324305890

E-commerce Management Text And Cases

E-commerce Management Text And Cases

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  • ISBN-13: 9780324305890
  • ISBN: 0324305893
  • Edition: 2
  • Publication Date: 2006
  • Publisher: Cengage South-Western

AUTHOR

Krishnamurthy, Sandeep

SUMMARY

Sandeep Krishnamurthy teaches E-Commerce classes at the University of Washington. His academic papers on E-Commerce have appeared in outlets such as The Journal of Computer-Mediated Communication, Journal of Marketing Research, Journal of Services Marketing, First Monday and The Quarterly Journal of E-Commerce. His writings for the business press have appeared in Digitrends, Allbusiness.com, ClickZ.com, MarketingProfs.com and The Eastside Business Journal. He is an acknowledged expert on E-Commerce and has been interviewed by publications such as The Washington Post, Wired.com, Direct Magazine and Marketing Computers. He has consulted for E-Commerce companies around the world. He maintains a log of his most interesting thoughts at- http://faculty.washington.edu/sandeep/blog/blogger.html. You are welcome to contact him at sandeep@u.washington.edu.Krishnamurthy, Sandeep is the author of 'E-commerce Management Text And Cases', published 2006 under ISBN 9780324305890 and ISBN 0324305893.

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